Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1499 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$135,557.15
Filtered tolls
$3,931.35
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01018333 | Square | $134.62 | $3.90 | $130.72 | 2026-03-19 19:54:00 |
| TXN-01018983 | Square | $47.49 | $1.38 | $46.11 | 2026-03-19 19:48:45 |
| TXN-01018941 | Square | $109.90 | $3.19 | $106.71 | 2026-03-19 19:20:04 |
| TXN-01017818 | Square | $81.24 | $2.36 | $78.88 | 2026-03-19 19:05:11 |
| TXN-01018398 | Square | $99.05 | $2.87 | $96.18 | 2026-03-19 19:04:12 |
| TXN-01018586 | Square | $123.14 | $3.57 | $119.57 | 2026-03-19 18:46:56 |
| TXN-01018689 | Square | $63.57 | $1.84 | $61.73 | 2026-03-19 18:46:42 |
| TXN-01018221 | Square | $68.62 | $1.99 | $66.63 | 2026-03-19 18:29:02 |
| TXN-01017971 | Square | $84.55 | $2.45 | $82.10 | 2026-03-19 18:23:21 |
| TXN-01018949 | Square | $100.51 | $2.91 | $97.60 | 2026-03-19 18:22:52 |
| TXN-01017893 | Square | $88.84 | $2.58 | $86.26 | 2026-03-19 18:21:28 |
| TXN-01019136 | Square | $84.76 | $2.46 | $82.30 | 2026-03-19 18:17:16 |
| TXN-01018031 | Square | $106.15 | $3.08 | $103.07 | 2026-03-19 18:13:46 |
| TXN-01019024 | Square | $121.33 | $3.52 | $117.81 | 2026-03-19 18:05:58 |
| TXN-01018389 | Square | $112.81 | $3.27 | $109.54 | 2026-03-19 17:48:14 |
| TXN-01017686 | Square | $92.59 | $2.69 | $89.90 | 2026-03-19 17:44:55 |
| TXN-01018966 | Square | $71.88 | $2.08 | $69.80 | 2026-03-19 17:39:34 |
| TXN-01018686 | Square | $134.77 | $3.91 | $130.86 | 2026-03-19 17:25:16 |
| TXN-01019079 | Square | $82.18 | $2.38 | $79.80 | 2026-03-19 17:19:29 |
| TXN-01017870 | Square | $38.86 | $1.13 | $37.73 | 2026-03-19 17:10:40 |
| TXN-01017991 | Square | $44.64 | $1.29 | $43.35 | 2026-03-19 16:33:29 |
| TXN-01018253 | Square | $132.62 | $3.85 | $128.77 | 2026-03-19 16:20:37 |
| TXN-01018913 | Square | $43.48 | $1.26 | $42.22 | 2026-03-19 15:24:57 |
| TXN-01018896 | Square | $95.37 | $2.77 | $92.60 | 2026-03-19 15:20:04 |
| TXN-01019149 | Square | $82.60 | $2.40 | $80.20 | 2026-03-19 15:14:38 |