Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2356 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$237,888.87
Filtered tolls
$71,366.19
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01014616 | UberEats | $158.58 | $47.57 | $111.01 | 2026-03-26 20:18:50 |
| TXN-01014274 | UberEats | $86.93 | $26.08 | $60.85 | 2026-03-26 20:15:25 |
| TXN-01012682 | UberEats | $83.38 | $25.01 | $58.37 | 2026-03-26 20:13:45 |
| TXN-01014075 | UberEats | $154.61 | $46.38 | $108.23 | 2026-03-26 20:08:32 |
| TXN-01014540 | UberEats | $103.68 | $31.10 | $72.58 | 2026-03-26 19:56:08 |
| TXN-01013811 | UberEats | $100.50 | $30.15 | $70.35 | 2026-03-26 19:51:56 |
| TXN-01013563 | UberEats | $110.17 | $33.05 | $77.12 | 2026-03-26 19:47:09 |
| TXN-01012768 | UberEats | $45.15 | $13.54 | $31.61 | 2026-03-26 19:46:18 |
| TXN-01014646 | UberEats | $124.96 | $37.49 | $87.47 | 2026-03-26 19:36:29 |
| TXN-01014321 | UberEats | $44.04 | $13.21 | $30.83 | 2026-03-26 19:36:01 |
| TXN-01013613 | UberEats | $116.61 | $34.98 | $81.63 | 2026-03-26 19:35:24 |
| TXN-01013941 | UberEats | $91.86 | $27.56 | $64.30 | 2026-03-26 19:16:39 |
| TXN-01013823 | UberEats | $111.20 | $33.36 | $77.84 | 2026-03-26 19:00:36 |
| TXN-01012809 | UberEats | $87.08 | $26.12 | $60.96 | 2026-03-26 18:57:16 |
| TXN-01012569 | UberEats | $68.86 | $20.66 | $48.20 | 2026-03-26 18:54:32 |
| TXN-01013633 | UberEats | $71.18 | $21.35 | $49.83 | 2026-03-26 18:52:46 |
| TXN-01014348 | UberEats | $157.73 | $47.32 | $110.41 | 2026-03-26 18:51:22 |
| TXN-01014477 | UberEats | $70.82 | $21.25 | $49.57 | 2026-03-26 18:41:59 |
| TXN-01012814 | UberEats | $86.02 | $25.81 | $60.21 | 2026-03-26 18:24:37 |
| TXN-01013794 | UberEats | $155.86 | $46.76 | $109.10 | 2026-03-26 18:18:07 |
| TXN-01012413 | UberEats | $86.47 | $25.94 | $60.53 | 2026-03-26 18:15:41 |
| TXN-01013243 | UberEats | $151.51 | $45.45 | $106.06 | 2026-03-26 18:11:51 |
| TXN-01012706 | UberEats | $112.23 | $33.67 | $78.56 | 2026-03-26 18:10:19 |
| TXN-01014202 | UberEats | $125.72 | $37.72 | $88.00 | 2026-03-26 18:08:32 |
| TXN-01014166 | UberEats | $158.62 | $47.59 | $111.03 | 2026-03-26 18:02:20 |