Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1499 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$135,557.15
Filtered tolls
$3,931.35
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01018311 | Square | $42.14 | $1.22 | $40.92 | 2026-03-21 16:58:45 |
| TXN-01017696 | Square | $104.80 | $3.04 | $101.76 | 2026-03-21 16:35:58 |
| TXN-01017752 | Square | $62.09 | $1.80 | $60.29 | 2026-03-21 16:28:02 |
| TXN-01019084 | Square | $122.40 | $3.55 | $118.85 | 2026-03-21 16:22:59 |
| TXN-01018525 | Square | $38.96 | $1.13 | $37.83 | 2026-03-21 15:52:19 |
| TXN-01018722 | Square | $108.58 | $3.15 | $105.43 | 2026-03-21 15:27:46 |
| TXN-01019172 | Square | $65.81 | $1.91 | $63.90 | 2026-03-21 15:00:44 |
| TXN-01018167 | Square | $106.69 | $3.09 | $103.60 | 2026-03-21 14:34:01 |
| TXN-01017816 | Square | $42.19 | $1.22 | $40.97 | 2026-03-21 14:07:45 |
| TXN-01018593 | Square | $118.29 | $3.43 | $114.86 | 2026-03-21 14:01:22 |
| TXN-01018060 | Square | $87.89 | $2.55 | $85.34 | 2026-03-21 13:59:02 |
| TXN-01018161 | Square | $120.93 | $3.51 | $117.42 | 2026-03-21 12:58:19 |
| TXN-01019141 | Square | $103.53 | $3.00 | $100.53 | 2026-03-21 12:23:12 |
| TXN-01019093 | Square | $72.98 | $2.12 | $70.86 | 2026-03-21 11:50:38 |
| TXN-01017822 | Square | $70.75 | $2.05 | $68.70 | 2026-03-21 11:09:39 |
| TXN-01018332 | Square | $67.05 | $1.94 | $65.11 | 2026-03-21 11:06:26 |
| TXN-01019023 | Square | $139.71 | $4.05 | $135.66 | 2026-03-21 10:35:16 |
| TXN-01018541 | Square | $66.12 | $1.92 | $64.20 | 2026-03-21 09:56:42 |
| TXN-01018588 | Square | $38.89 | $1.13 | $37.76 | 2026-03-21 08:54:59 |
| TXN-01018096 | Square | $100.72 | $2.92 | $97.80 | 2026-03-21 08:45:18 |
| TXN-01018370 | Square | $137.76 | $4.00 | $133.76 | 2026-03-20 23:16:21 |
| TXN-01018755 | Square | $53.28 | $1.55 | $51.73 | 2026-03-20 23:06:31 |
| TXN-01018471 | Square | $38.94 | $1.13 | $37.81 | 2026-03-20 21:56:40 |
| TXN-01018901 | Square | $122.58 | $3.55 | $119.03 | 2026-03-20 21:04:22 |
| TXN-01017941 | Square | $112.95 | $3.28 | $109.67 | 2026-03-20 19:56:52 |