Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2356 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$237,888.87
Filtered tolls
$71,366.19
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01012886 | UberEats | $62.37 | $18.71 | $43.66 | 2026-03-27 20:38:35 |
| TXN-01013411 | UberEats | $155.02 | $46.51 | $108.51 | 2026-03-27 20:34:53 |
| TXN-01013438 | UberEats | $72.57 | $21.77 | $50.80 | 2026-03-27 20:34:15 |
| TXN-01012555 | UberEats | $54.86 | $16.46 | $38.40 | 2026-03-27 20:12:49 |
| TXN-01014573 | UberEats | $148.87 | $44.66 | $104.21 | 2026-03-27 20:06:43 |
| TXN-01013619 | UberEats | $44.27 | $13.28 | $30.99 | 2026-03-27 20:06:35 |
| TXN-01014418 | UberEats | $52.71 | $15.81 | $36.90 | 2026-03-27 20:01:43 |
| TXN-01012374 | UberEats | $86.22 | $25.87 | $60.35 | 2026-03-27 19:58:46 |
| TXN-01013833 | UberEats | $51.57 | $15.47 | $36.10 | 2026-03-27 19:58:07 |
| TXN-01012503 | UberEats | $60.93 | $18.28 | $42.65 | 2026-03-27 19:42:48 |
| TXN-01012434 | UberEats | $70.46 | $21.14 | $49.32 | 2026-03-27 19:25:24 |
| TXN-01012952 | UberEats | $48.71 | $14.61 | $34.10 | 2026-03-27 19:16:09 |
| TXN-01012808 | UberEats | $59.50 | $17.85 | $41.65 | 2026-03-27 19:07:52 |
| TXN-01013478 | UberEats | $87.73 | $26.32 | $61.41 | 2026-03-27 18:55:26 |
| TXN-01013081 | UberEats | $138.69 | $41.61 | $97.08 | 2026-03-27 18:48:08 |
| TXN-01013983 | UberEats | $101.39 | $30.42 | $70.97 | 2026-03-27 18:46:46 |
| TXN-01014189 | UberEats | $113.01 | $33.90 | $79.11 | 2026-03-27 18:40:46 |
| TXN-01013239 | UberEats | $127.69 | $38.31 | $89.38 | 2026-03-27 18:22:29 |
| TXN-01014368 | UberEats | $142.89 | $42.87 | $100.02 | 2026-03-27 18:22:11 |
| TXN-01013230 | UberEats | $75.59 | $22.68 | $52.91 | 2026-03-27 18:21:47 |
| TXN-01013581 | UberEats | $74.82 | $22.45 | $52.37 | 2026-03-27 18:13:12 |
| TXN-01013135 | UberEats | $43.72 | $13.12 | $30.60 | 2026-03-27 17:59:35 |
| TXN-01013714 | UberEats | $132.23 | $39.67 | $92.56 | 2026-03-27 17:48:47 |
| TXN-01012982 | UberEats | $118.10 | $35.43 | $82.67 | 2026-03-27 17:29:21 |
| TXN-01013371 | UberEats | $150.01 | $45.00 | $105.01 | 2026-03-27 17:29:09 |