Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 2356 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$237,888.87
Filtered tolls
$71,366.19
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01014340 | UberEats | $140.36 | $42.11 | $98.25 | 2026-03-28 11:47:28 |
| TXN-01013468 | UberEats | $79.57 | $23.87 | $55.70 | 2026-03-28 11:41:25 |
| TXN-01014580 | UberEats | $45.30 | $13.59 | $31.71 | 2026-03-28 11:30:34 |
| TXN-01013000 | UberEats | $68.73 | $20.62 | $48.11 | 2026-03-28 11:26:51 |
| TXN-01013125 | UberEats | $140.08 | $42.02 | $98.06 | 2026-03-28 11:21:05 |
| TXN-01013503 | UberEats | $87.05 | $26.11 | $60.94 | 2026-03-28 11:19:57 |
| TXN-01013061 | UberEats | $46.93 | $14.08 | $32.85 | 2026-03-28 11:19:14 |
| TXN-01012344 | UberEats | $84.12 | $25.24 | $58.88 | 2026-03-28 11:17:00 |
| TXN-01013037 | UberEats | $114.99 | $34.50 | $80.49 | 2026-03-28 11:15:06 |
| TXN-01013069 | UberEats | $113.73 | $34.12 | $79.61 | 2026-03-28 11:00:50 |
| TXN-01014147 | UberEats | $123.02 | $36.91 | $86.11 | 2026-03-28 10:47:18 |
| TXN-01013960 | UberEats | $52.27 | $15.68 | $36.59 | 2026-03-28 10:08:41 |
| TXN-01013801 | UberEats | $150.54 | $45.16 | $105.38 | 2026-03-28 09:51:19 |
| TXN-01013047 | UberEats | $51.81 | $15.54 | $36.27 | 2026-03-28 09:50:45 |
| TXN-01014651 | UberEats | $110.63 | $33.19 | $77.44 | 2026-03-28 09:11:01 |
| TXN-01014064 | UberEats | $70.68 | $21.20 | $49.48 | 2026-03-28 09:09:56 |
| TXN-01014042 | UberEats | $48.60 | $14.58 | $34.02 | 2026-03-28 09:01:56 |
| TXN-01012373 | UberEats | $109.87 | $32.96 | $76.91 | 2026-03-28 08:46:39 |
| TXN-01014568 | UberEats | $109.66 | $32.90 | $76.76 | 2026-03-28 08:12:32 |
| TXN-01014473 | UberEats | $52.20 | $15.66 | $36.54 | 2026-03-27 22:51:33 |
| TXN-01013067 | UberEats | $131.87 | $39.56 | $92.31 | 2026-03-27 21:48:26 |
| TXN-01014484 | UberEats | $120.85 | $36.25 | $84.60 | 2026-03-27 21:42:30 |
| TXN-01012572 | UberEats | $84.83 | $25.45 | $59.38 | 2026-03-27 21:37:04 |
| TXN-01014452 | UberEats | $68.91 | $20.67 | $48.24 | 2026-03-27 21:29:35 |
| TXN-01013221 | UberEats | $156.89 | $47.07 | $109.82 | 2026-03-27 21:26:53 |